Degree: Masters of Movement

The deodorant marketing wars are on fire. Old Spice’s Believe in Your Smellf campaign highlighted the power of comedy in making you feel manly, but Degree’s new Masters of Movement campaign tracks 4 athletes through amazing feats of strength.

Loving the longer format which makes it feel like you’re actually watching content and not advertising. Exciting that more brands are investing in content-based marketing.

Tags: Creative Ads